When building an online presence for your screen printing business, establishing a digital marketing campaign should be one of the first steps after setting up your online print shop. But for someone new to marketing, it may be difficult to determine which forms of...
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Promoting Your Screen Printing Business with Pay-Per-Click Advertising
For any business, establishing a digital marketing campaign is essential in order to distinguish your brand from its competition. But even if your social accounts are lacking, it’s still possible to utilize the internet to your benefit. If you are an experienced print...
The Best Time to Post on Social Media for Your Print Shop
In our increasingly digital age, the importance of maintaining a social media presence is greater than ever. While this necessity has become a welcome change for those new to screen printing, veterans of the industry may find it difficult to navigate the ever-changing...
Social Media Post Ideas for Print Shops
For screen printers that have been in the business for a while, it may seem redundant to invest time and resources into developing a social media presence; however, this aspect of your business is equally as important as setting up an online store for your print shop....
Setting Up an Online Store for Your Print Shop
The digital age has changed how consumers shop and research brands, from groceries and furniture to clothes and electronics. This also applies to screen printing businesses. It’s still important to have all the right equipment and supplies, as well as several examples...
How to Market a Screen-Printing Business
Regardless of the industry you are in, marketing is essential to the growth and success of your business. This is particularly true in the screen printing business. A common question from people just getting started is how to bring potential customers into your print...
What is Simulated Process Screen Printing?
Once your t-shirt printing business has grown and you’ve established your reputation, there eventually comes a time when clients begin bringing you more complicated prints. It is inevitable. When you find yourself in this position, simulated process screen printing,...
CTS Printer Essentials
CTS stands for computer-to-screen, it’s as simple as that. The same process is also called direct-to-screen or DTS. CTS printers have a number of advantages over other electronic prepress methods used in screen printing that make the addition of a CTS printer to your...
Screen Room Automation
In the new age of automation, everything we see or use has switched from manual to automatic. Cars, for instance, are rapidly approaching automatic-only manufacturing. You would be hard-pressed to find a car owner of the current generation who knows how to drive a...
A Screen Printers’ Resource – Post Coronavirus
As screen printing businesses begin to resume production, they face a new challenge of developing guidelines and resources for their staff to ensure safe and healthy working conditions in the wake of COVID-19. As a result of closures, lockdowns, and slow-downs, most...